Not surprisingly, the NFL’s favorability ratings have dropped off significantly — but it’s worse than most people predicted.
On Friday, a POLITICO/Morning Consult poll was released showing that the league’s favorability has fallen from 30 percent on September 21 to a low of 17 percent only a week later.
A 13 percent drop in a single week is unheard of.
The poll takers said that this month’s numbers are the lowest favorability ratings the poll has ever measured since it first began polling on the question.
Perhaps unsurprisingly, Trump voters expressed an even harsher view. On September 21, 25 percent of Trump voters approved of the NFL, and 11 percent had an unfavorable view. But by September 28, those numbers changed dramatically with 33 percent saying they now have an unfavorable view of the NFL while only 16 percent said they felt positively toward the league.
The drop of 13 points in a single week coincides with the mass protests seen across the league during Week 3 of the NFL season.
The drop also coincides with criticism of the league offered by President Trump who said on September 22 that he hoped NFL owners would fire players who stage protests during the playing of the national anthem.
The poll also found that only 35% of respondents believe the league has a positive impact in the community. That is a 10% drop since September 13. Clearly, the protests are overshadowing all the charity efforts sponsored by the league, the teams, and individual players.
Another poll from Rasmussen finds that fans are 34 percent less likely to watch the NFL because of the constant protests against the national anthem.
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