The campaigns against Ivanka Trump’s business failed horrendously.
A new report by the Associated Press shows that her brand had incredible growth, with sales skyrocketing past all expectations.
The Washington Examiner reports:
Though the first daughter no longer manages her company, it appears that increased exposure brought about by her father’s time in office is having a markedly positive impact on business.
According to a lengthy Associated Press report on Trump’s brand, the company that manufactures Ivanka Trump clothing claims “net sales for the collection increased by $17.9 million during the year that ended Jan. 31.”
In a statement, Abigail Klem, president of the Ivanka Trump brand, said revenues increased by 21 percent last year.
An AP analysis of data provided by the website Lyst appears to show a correlation between boosts in business and particular political occurrences.
According to the AP:
The number of Ivanka Trump items sold through Lyst was 46 percent higher the month her father was elected president than in November 2015. Sales spiked 771 percent in February over the same month last year, after White House counselor Kellyanne Conway exhorted Fox viewers to “Go buy Ivanka’s stuff.” Conway was later reprimanded. The bounce appears somewhat sustained. March sales on Lyst were up 262 percent over the same period last year.
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